{"id":3040,"date":"2026-03-28T20:00:00","date_gmt":"2026-03-28T20:00:00","guid":{"rendered":"https:\/\/agroinformacion.com\/en\/?p=3040"},"modified":"2026-03-28T09:28:27","modified_gmt":"2026-03-28T09:28:27","slug":"a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards","status":"publish","type":"post","link":"https:\/\/agroinformacion.com\/en\/marketseconomics\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\/","title":{"rendered":"A big National Agriculture Day surprise just put America\u2019s meat labels under a brighter spotlight after USDA launched a fresh Product of USA campaign on March 24, promising stricter standards and a tougher line against imported products getting easy patriotic branding."},"content":{"rendered":"

Shoppers often think a \u201cProduct of USA\u201d claim means an animal was fully raised in America. For years, that was not always true, and that gap left plenty of room for confusion in the meat case.<\/p>\n

Now the U.S. Department of Agriculture is trying to change that. In a March 24 USDA press release<\/a>, the agency said it is promoting a tougher voluntary standard for the \u201cProduct of USA\u201d label that took effect on January 1, 2026, with the goal of improving transparency and giving American ranchers a fairer shot in the marketplace.<\/p>\n

What the new Product of USA label actually means<\/h2>\n

The new rule is more specific than the older practice many consumers assumed was already in place. USDA says the claim is now reserved for meat, poultry, and egg products from animals that were born, raised, harvested, and processed in the United States.<\/p>\n

That sounds simple, and that is part of the point. According to the USDA announcement, companies can still choose whether to use the claim, but if they do, they must meet a transparent and verifiable standard. In practical terms, that means less guesswork for families scanning labels at the store.<\/p>\n

Why ranchers and processors care so much<\/h2>\n

This is not just a branding story. USDA tied the label push to pressure on domestic agriculture, saying the United States has lost more than 17% of family farms since 2017, which amounts to more than 100,000 operations over the last decade.<\/p>\n

The agency also said the national herd is sitting at a 75-year low even as consumer demand for beef has grown 9% over the past decade. That mismatch matters. Ranchers want clearer labels because they believe fully domestic production should not be competing on the shelf with imports that only received limited processing in the United States.<\/p>\n

How the old system created confusion<\/h2>\n

Under the earlier approach, imported products could in some cases carry a U.S. claim after minimal processing here. That was the part many producers disliked, because shoppers could easily read the label as proof of an all-American supply chain when the reality was more complicated.<\/p>\n

USDA now says the revised claim ends that practice. The agency argues the tighter wording aligns more closely with what consumers expect when they see a patriotic country-of-origin style message on a package of meat, poultry, or eggs.<\/p>\n

What shoppers may notice next<\/h2>\n

USDA is not making the label mandatory, so consumers should not expect every qualifying package to change overnight. But the department is rolling out a public awareness campaign and directing producers to ProductOfUSA.gov<\/a> for details on how the claim works.<\/p>\n

That could slowly reshape how food is marketed in stores. If more brands adopt the label and shoppers start looking for it, the claim may become a stronger selling point, especially at a time when many consumers want to support domestic agriculture but also want honest, plain-English labeling.<\/p>\n

Why this could matter beyond the grocery aisle<\/h2>\n

At the end of the day, this is about more than packaging. USDA is linking the effort to broader goals around rural prosperity, fair competition, and a more resilient food supply chain. That is a big promise, but it helps explain why the agency is giving this label such a public push.<\/p>\n

Will one label fix the economics facing ranchers? Probably not by itself. But clearer standards can change how value is recognized across the supply chain, and that is why this small sticker could end up carrying outsized weight. The main official press release has been published by the U.S. Department of Agriculture<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

USDA has launched a new campaign for its voluntary Product of USA label, a stricter claim now tied to animals born, raised, harvested, and processed in the United States. The move is meant to give shoppers clearer information and help American ranchers compete more fairly.<\/p>\n","protected":false},"author":1,"featured_media":3058,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23],"tags":[413,417,415,416,414,418,412,6],"class_list":["post-3040","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketseconomics","tag-american-ranchers","tag-beef-industry","tag-country-of-origin","tag-food-transparency","tag-meat-labeling","tag-poultry-labeling","tag-product-of-usa-label","tag-usda","resize-featured-image"],"yoast_head":"\nUSDA promotes new Product of USA label for meat and poultry<\/title>\n<meta name=\"description\" content=\"USDA is promoting a stricter voluntary Product of USA label tied to animals born, raised, harvested, and processed in the United States.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/agroinformacion.com\/en\/marketseconomics\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"USDA promotes new Product of USA label for meat and poultry\" \/>\n<meta property=\"og:description\" content=\"USDA is promoting a stricter voluntary Product of USA label tied to animals born, raised, harvested, and processed in the United States.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/agroinformacion.com\/en\/marketseconomics\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\/\" \/>\n<meta property=\"og:site_name\" content=\"Agroinformacion News\" \/>\n<meta property=\"article:published_time\" content=\"2026-03-28T20:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/agroinformacion.com\/en\/wp-content\/uploads\/2026\/03\/agr5-3.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1376\" \/>\n\t<meta property=\"og:image:height\" content=\"768\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Juan Manuel Garro\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Juan Manuel Garro\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/marketseconomics\\\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/marketseconomics\\\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\\\/\"},\"author\":{\"name\":\"Juan Manuel Garro\",\"@id\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/#\\\/schema\\\/person\\\/2a9b108f2b8b1a55d12c73d616eab5c6\"},\"headline\":\"A big National Agriculture Day surprise just put America\u2019s meat labels under a brighter spotlight after USDA launched a fresh Product of USA campaign on March 24, promising stricter standards and a tougher line against imported products getting easy patriotic branding.\",\"datePublished\":\"2026-03-28T20:00:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/marketseconomics\\\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\\\/\"},\"wordCount\":633,\"image\":{\"@id\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/marketseconomics\\\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/agr5-3.jpg\",\"keywords\":[\"American ranchers\",\"beef industry\",\"country of origin\",\"food transparency\",\"meat labeling\",\"poultry labeling\",\"Product of USA label\",\"USDA\"],\"articleSection\":[\"Ag Markets & Economics\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/marketseconomics\\\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\\\/\",\"url\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/marketseconomics\\\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\\\/\",\"name\":\"USDA promotes new Product of USA label for meat and poultry\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/marketseconomics\\\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/marketseconomics\\\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/agr5-3.jpg\",\"datePublished\":\"2026-03-28T20:00:00+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/#\\\/schema\\\/person\\\/2a9b108f2b8b1a55d12c73d616eab5c6\"},\"description\":\"USDA is promoting a stricter voluntary Product of USA label tied to animals born, raised, harvested, and processed in the United States.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/marketseconomics\\\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/agroinformacion.com\\\/en\\\/marketseconomics\\\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/marketseconomics\\\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\\\/#primaryimage\",\"url\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/agr5-3.jpg\",\"contentUrl\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/agr5-3.jpg\",\"width\":1376,\"height\":768,\"caption\":\"USDA is promoting a stricter Product of USA label so shoppers can better identify meat, poultry, and egg products tied to a fully American supply chain.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/marketseconomics\\\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"A big National Agriculture Day surprise just put America\u2019s meat labels under a brighter spotlight after USDA launched a fresh Product of USA campaign on March 24, promising stricter standards and a tougher line against imported products getting easy patriotic branding.\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/\",\"name\":\"Agroinformacion News\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/#\\\/schema\\\/person\\\/2a9b108f2b8b1a55d12c73d616eab5c6\",\"name\":\"Juan Manuel Garro\",\"description\":\"I am the director of agroinformacion.com. I earned my degree in Information Sciences from the University of the Basque Country in 1983. After holding several positions in Bilbao, I joined Jerez Informaci\u00f3n in 1990, where I served as director for 15 years, and later spent two years as director of C\u00e1diz Informaci\u00f3n. In late 2016, I took over agroinformacion.com, a website that has since become the leading digital reference for the agricultural sector nationwide, surpassing 20 million visits in 2023 and reaching 5.8 million unique users.\",\"sameAs\":[\"https:\\\/\\\/agroinformacion.com\\\/en\"],\"url\":\"https:\\\/\\\/agroinformacion.com\\\/en\\\/author\\\/admin_rkpkx\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"USDA promotes new Product of USA label for meat and poultry","description":"USDA is promoting a stricter voluntary Product of USA label tied to animals born, raised, harvested, and processed in the United States.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/agroinformacion.com\/en\/marketseconomics\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\/","og_locale":"en_US","og_type":"article","og_title":"USDA promotes new Product of USA label for meat and poultry","og_description":"USDA is promoting a stricter voluntary Product of USA label tied to animals born, raised, harvested, and processed in the United States.","og_url":"https:\/\/agroinformacion.com\/en\/marketseconomics\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\/","og_site_name":"Agroinformacion News","article_published_time":"2026-03-28T20:00:00+00:00","og_image":[{"width":1376,"height":768,"url":"https:\/\/agroinformacion.com\/en\/wp-content\/uploads\/2026\/03\/agr5-3.jpg","type":"image\/jpeg"}],"author":"Juan Manuel Garro","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Juan Manuel Garro","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/agroinformacion.com\/en\/marketseconomics\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\/#article","isPartOf":{"@id":"https:\/\/agroinformacion.com\/en\/marketseconomics\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\/"},"author":{"name":"Juan Manuel Garro","@id":"https:\/\/agroinformacion.com\/en\/#\/schema\/person\/2a9b108f2b8b1a55d12c73d616eab5c6"},"headline":"A big National Agriculture Day surprise just put America\u2019s meat labels under a brighter spotlight after USDA launched a fresh Product of USA campaign on March 24, promising stricter standards and a tougher line against imported products getting easy patriotic branding.","datePublished":"2026-03-28T20:00:00+00:00","mainEntityOfPage":{"@id":"https:\/\/agroinformacion.com\/en\/marketseconomics\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\/"},"wordCount":633,"image":{"@id":"https:\/\/agroinformacion.com\/en\/marketseconomics\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\/#primaryimage"},"thumbnailUrl":"https:\/\/agroinformacion.com\/en\/wp-content\/uploads\/2026\/03\/agr5-3.jpg","keywords":["American ranchers","beef industry","country of origin","food transparency","meat labeling","poultry labeling","Product of USA label","USDA"],"articleSection":["Ag Markets & Economics"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/agroinformacion.com\/en\/marketseconomics\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\/","url":"https:\/\/agroinformacion.com\/en\/marketseconomics\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\/","name":"USDA promotes new Product of USA label for meat and poultry","isPartOf":{"@id":"https:\/\/agroinformacion.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/agroinformacion.com\/en\/marketseconomics\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\/#primaryimage"},"image":{"@id":"https:\/\/agroinformacion.com\/en\/marketseconomics\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\/#primaryimage"},"thumbnailUrl":"https:\/\/agroinformacion.com\/en\/wp-content\/uploads\/2026\/03\/agr5-3.jpg","datePublished":"2026-03-28T20:00:00+00:00","author":{"@id":"https:\/\/agroinformacion.com\/en\/#\/schema\/person\/2a9b108f2b8b1a55d12c73d616eab5c6"},"description":"USDA is promoting a stricter voluntary Product of USA label tied to animals born, raised, harvested, and processed in the United States.","breadcrumb":{"@id":"https:\/\/agroinformacion.com\/en\/marketseconomics\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/agroinformacion.com\/en\/marketseconomics\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/agroinformacion.com\/en\/marketseconomics\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\/#primaryimage","url":"https:\/\/agroinformacion.com\/en\/wp-content\/uploads\/2026\/03\/agr5-3.jpg","contentUrl":"https:\/\/agroinformacion.com\/en\/wp-content\/uploads\/2026\/03\/agr5-3.jpg","width":1376,"height":768,"caption":"USDA is promoting a stricter Product of USA label so shoppers can better identify meat, poultry, and egg products tied to a fully American supply chain."},{"@type":"BreadcrumbList","@id":"https:\/\/agroinformacion.com\/en\/marketseconomics\/a-big-national-agriculture-day-surprise-just-put-americas-meat-labels-under-a-brighter-spotlight-after-usda-launched-a-fresh-product-of-usa-campaign-on-march-24-promising-stricter-standards\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/agroinformacion.com\/en\/"},{"@type":"ListItem","position":2,"name":"A big National Agriculture Day surprise just put America\u2019s meat labels under a brighter spotlight after USDA launched a fresh Product of USA campaign on March 24, promising stricter standards and a tougher line against imported products getting easy patriotic branding."}]},{"@type":"WebSite","@id":"https:\/\/agroinformacion.com\/en\/#website","url":"https:\/\/agroinformacion.com\/en\/","name":"Agroinformacion News","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/agroinformacion.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/agroinformacion.com\/en\/#\/schema\/person\/2a9b108f2b8b1a55d12c73d616eab5c6","name":"Juan Manuel Garro","description":"I am the director of agroinformacion.com. I earned my degree in Information Sciences from the University of the Basque Country in 1983. After holding several positions in Bilbao, I joined Jerez Informaci\u00f3n in 1990, where I served as director for 15 years, and later spent two years as director of C\u00e1diz Informaci\u00f3n. In late 2016, I took over agroinformacion.com, a website that has since become the leading digital reference for the agricultural sector nationwide, surpassing 20 million visits in 2023 and reaching 5.8 million unique users.","sameAs":["https:\/\/agroinformacion.com\/en"],"url":"https:\/\/agroinformacion.com\/en\/author\/admin_rkpkx\/"}]}},"_links":{"self":[{"href":"https:\/\/agroinformacion.com\/en\/wp-json\/wp\/v2\/posts\/3040","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agroinformacion.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/agroinformacion.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/agroinformacion.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/agroinformacion.com\/en\/wp-json\/wp\/v2\/comments?post=3040"}],"version-history":[{"count":0,"href":"https:\/\/agroinformacion.com\/en\/wp-json\/wp\/v2\/posts\/3040\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agroinformacion.com\/en\/wp-json\/wp\/v2\/media\/3058"}],"wp:attachment":[{"href":"https:\/\/agroinformacion.com\/en\/wp-json\/wp\/v2\/media?parent=3040"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/agroinformacion.com\/en\/wp-json\/wp\/v2\/categories?post=3040"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agroinformacion.com\/en\/wp-json\/wp\/v2\/tags?post=3040"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}